Now Oyster Releases the First True Netflix-for-E-books App . Netflix and Spotify have built multi-billion dollar enterprises by offering subscription services for film and music, respectively, but no company has actually made this form work for digital publications. Now, Oyster has disclosed its first try to change that. Oyster, a New York-based startup, made headlines late last year when it broadcast lifting $3 million from Founders finance to construct out a service that would offer "unlimited access" to e-books. On Thursday, the startup commenced its e-reading app for iPhone, which is accessible on a first-come, first-served invitation-only cornerstone for now. With the iPhone app, users get access to more than 100,000 ebooks from hundreds of publishers including Houghton Mifflin Harcourt, Melville House and one of the "big five" announcing houses, HarperCollins. Oyster will ascribe users $9.95 a month to read as numerous e-books as they like. "People love a...